New: intent signals from your own product telemetry — read the release notes
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Account intelligenceSignals from your product and your site

See which accounts are actually in market.

Northwind reads the signals your product and website already emit — not a lead score that went stale in March — and tells your revenue team which twenty accounts to work this week.

Book a demo → See how it works
Works with Salesforce and HubSpotLive in a day, not a quarter
Accounts in market· this weekLive
20accounts to work
+38%↑intent, week over week
6new buying groups
  • HHalden SystemsSurging92
  • OOstrava FreightSurging84
  • BBluepeak HealthRising73
  • CCorvid LabsRising61
HS
Halden Systems — 4 people from the buying group read your pricing page today.2 min ago · routed to Dana (AE)
Trusted by revenue teams at Arcadia Kestrel Lumen Meridian Vertex
How it works

From a page view to a call worth making

Three steps, all of them automatic. Your team only sees the end of it: a short list, and the reason each account is on it.

01 · Collect

Every signal you already emit

Site visits, product usage and CRM changes, joined to the account they came from.

Pricing pageDocs: SSOSeats +12WebinarSupport ticketsTrial login
02 · Score

Weighted for your segment

Each account gets a score that reflects what predicts a deal for accounts like it.

Halden92
Ostrava84
Bluepeak73
03 · Act

In the tools you live in

The owner hears about it where they work, with the evidence attached.

N
Northwind · #ae-dana
Halden Systems is surging: 4 people on pricing, SSO docs read twice.
The platform

Three jobs, done properly

Most account intelligence is a dashboard nobody opens twice. Northwind is built around the three moments a seller actually needs it.

Signals, not scores

Pricing-page visits, doc searches, seat growth and support volume, weighted per segment and refreshed hourly.

  • Halden Systems · 4 people read the pricing page
    2 min
  • Ostrava Freight · searched the docs for “SAML”
    18 min
  • Bluepeak Health · trial seats went from 8 to 20
    1 h

Timing you can act on

An account surfaces the week it changes behavior.

12 weeks agothis week

The reason, in a sentence

Sellers trust a list they can read.

Why Halden, why now
Four people from the buying group read pricing this week, and their SSO docs were opened twice.

In the tools you use

No new tab, no Friday CSV.

SalesforceHubSpotSlackSnowflake

The whole buying group

Not one lead: everyone from the account.

DAMRJK+36 people · Halden
For revenue teams

Stop guessing which accounts are warm

Every account carries a plain-English reason it surfaced this week, and the four strongest signals behind it. Sellers stop arguing with the model and start working the list.

  • Weekly account list, ranked and explained
  • Signal history on every account, going back a year
  • Territory and segment views that match your comp plan
H
Halden SystemsLogistics software · 1,200 employees · Austin
92surging
01
Pricing page · 4 people, 11 views
+31
02
Docs: SSO and SAML · read twice
+22
03
Trial seats · 8 to 20 in a week
+18
04
Webinar · the VP of Sales attended
+9
Next step: Dana to call this week · opportunity open in Salesforce
Pipeline per programLast quarter · against accounts held out
+27%lift
Held outReached
WebinarsPaid socialABM pagesEmail
For marketing

Prove which programs moved pipeline

Attribution that survives a board meeting: hold-out groups by default, and lift measured against accounts that never saw the campaign.

  • Automatic control groups on every program
  • Lift reported per segment, not just in aggregate
  • Exports your finance team will accept
3.4×more pipeline from the same list size
41%shorter time to first meeting
92%of surfaced accounts judged relevant
1 daymedian time to first signal
Median across customers in their first two quarters
Customers

What teams say after a quarter

3× pipeline

“We cut the working list from four hundred accounts to twenty a week. Same headcount, three times the pipeline.”

Adaeze NwosuVP Revenue Operations, Meridian

“The reason an account surfaced is written in a sentence. That single thing is why the team actually uses it.”

Hannah ReidDirector of Demand Gen, Kestrel

“First quarter I have been able to show finance a lift number without a forty-slide apology attached.”

Daniel SethiCMO, Lumen
Resources

Research, playbooks and arguments

Everything here also lives in the “My B2B” content feed, so a Content Recommendation campaign has real articles to choose from.

Picked for you

Recommended reading

Empty on purpose. This is where a Content Recommendation campaign injects. Nothing is hard-coded, so whatever appears is what Personyze actually served — and this note disappears the moment it does.
Thirty minutes, your data

See your own accounts, ranked

No slideware. We connect a read-only feed and show you the list your team would have worked last week.

Book a demo → See pricing