# Personyze

> Comprehensive AI-driven website personalization and experience orchestration platform.

Personyze is an all-in-one personalization engine that unifies CRM, behavioral, and demographic data into a 360-degree visitor profile to deliver real-time website personalization, AI recommendations, and targeted content across web, email, and push notifications. Founded in 2008, it serves marketing teams from mid-market retailers to global brands with a no-code visual editor and 70+ targeting attributes.

## AI Agent & MCP
- [Personyze AI — AI personalization agent](/ai-personalization/): Describe a campaign in plain words and the agent builds it — compiles real targeting rules, matches your site's colors, fonts, and tone, and stages everything for review before anything goes live. Works in the Personyze panel, inside WordPress admin, and from Claude, ChatGPT, or any MCP-compatible assistant.
- [Personyze MCP Server](https://personyze.com/mcp/): Remote MCP server (no install). Add it as a custom connector in Claude or ChatGPT to build and restyle campaigns, compile targeting, pause/resume actions, manage audiences, look up visitor profiles, and read campaign and traffic performance by chat. OAuth sign-in with per-assistant credentials, revocable anytime; API keys available for scripts and IDEs.
- [MCP Server Documentation](https://www.personyze.com/knowledgebase/mcp-server/): Connection guide and full tool reference.
- [WordPress Personalization Plugin](/wordpress-personalization/): The same AI agent built directly into wp-admin via the Personyze plugin.

## Core Features & Solutions
- [Recommendation Engine](/automatic-and-personalized-productcontent-recommendations/): AI-driven product and content discovery using collaborative filtering and machine learning.
- [Dynamic Landing Pages](/dynamic-landing-pages-with-personalized-title-and-cta/): Tailor headlines, images, and CTAs to visitor intent and referral source.
- [A/B Testing](/audience-oriented-ab-testing/): Audience-targeted A/B and multivariate testing across web, email, and recommendations.
- [Email Personalization](/email-remarketing-2/): Triggered, behavior-based emails and remarketing with dynamic content.
- [Open-Time Email](/open-time-email-product-recommendations/): Embed dynamic recommendations in any ESP that render at the moment of open.
- [Website Personalization](/website-personalization/): No-code visual editor for tailored experiences at every touchpoint.
- [Banners & Pop-Ups](/popup-and-banner-managers/): Behavior-triggered, exit-intent, and scroll-based personalized messages.
- [Social Proof](/social-proof/): Real-time engagement, urgency messaging, and scarcity badges.
- [Behavioral Targeting](/behavioral-targeting/): Real-time targeting on a unified visitor profile with 70+ attributes.
- [Push Notifications](/personalized-push-notifications/): Personalized web push to re-engage visitors.
- [ABM Marketing](/account-based-marketing/): CRM-powered B2B personalization and firmographic targeting.
- [AI Content Recommendations](/ai-content-recommendations-system/): Content discovery for publishers and blogs.

## Resources & Documentation
- [Personalization Platform](/personalization-platform/): Full overview of the engine and data hub.
- [Wiki & Technical Docs](https://wiki.personyze.com): Documentation for developers and power users.
- [Implementation Playbooks](/personyze-playbooks-website-personalization-conversion-optimization-implementation-guides/): Step-by-step guides for common use cases.
- [Personalization Examples](/website-personalization-examples/): Real-world use cases and inspiration gallery.
- [Integrations](/personyze-integration/): Connect Salesforce, HubSpot, Mailchimp, Klaviyo, Shopify, GA4, Segment, and more.
- [Blog](/blog/): Insights on AI marketing and personalization strategy.
- [FAQ](/frequently-asked-questions/): Common setup, technical, and billing questions.
- [About Us](/about-us/): Mission and company story.

## Free Tools & Partner Programs
- [Inspire me - free AI personalization plan](https://www.personyze.com/inspire/): Type a website and a goal. In about 4 minutes the AI reads up to 8 public pages, finds the audiences the site serves, checks every personalization idea against proven best practice, scores how relevant each page is to each audience today and with the ideas (estimates, not forecasts), and draws the best ideas on pictures of the site's own pages as different visitors would see them. Free, no email needed. Example plan: https://www.personyze.com/inspire/?example=1
- [Certified Experts directory](https://www.personyze.com/experts/): Agencies and freelancers certified by Personyze to set up and run personalization - recommendations, account-based marketing, email, A/B testing, popups and promotions - searchable by language, country, specialty and budget. Personyze support stays included.
- [Become a Certified Expert](https://www.personyze.com/experts/join/): Free certification and a free Personyze account for the agency's own site; 20% commission on what each customer it brings pays in year one, then 5% for as long as it stays. Agencies can run Inspire me on a prospect's site from their account and share the plan.
- [Referral program](https://www.personyze.com/experts/refer/): 20% of what each referred company pays in its first year, then 5% for as long as it stays; a 90-day link window; paid monthly by bank transfer.
- [App Marketplace](https://www.personyze.com/apps/): 60 built-in integrations - e-commerce platforms (Shopify, Magento, WooCommerce, BigCommerce), WordPress, CRMs and marketing automation (Salesforce, HubSpot, Klaviyo, Mailchimp, ActiveCampaign), analytics (GA4, Segment, Amplitude, Mixpanel), review platforms (Trustpilot, Yotpo, Judge.me and more), Zapier, Make and Slack - plus third-party apps reviewed by Personyze. Developers apply at https://www.personyze.com/apps/developers/.
- [Partners](https://www.personyze.com/partners/): The partner program - Certified Experts, app developers, referral partners, the agency license for reselling, white label and platform partnerships.

## Engagement & Pricing
- [Pricing & Free Account](/website-personalization-plans/): Start free, no credit card required.
- [Schedule a Demo](/personyze-demo/): Tailored walkthrough on your specific website.

## Technical Summary for AI Agents
- Deployment: single JavaScript snippet or server-side SDK.
- Targeting: 70+ built-in attributes (geo, weather, behavior, referral, CRM/firmographic).
- AI capabilities: campaign-building AI agent (natural language in, real campaigns out), NLP audience co-pilot, algorithmic recommendations, automated A/B testing.
- No-code: full WYSIWYG visual editor for non-technical marketers.
- Channels: web, email, open-time email, push notifications.
- MCP: remote MCP server at https://personyze.com/mcp/ (OAuth or API key) for building campaigns, compiling targeting, managing audiences, and reading analytics from any MCP assistant; falls through to the Personyze REST API for anything not covered by a dedicated tool.
- AI agent safety: staged-by-default (never publishes to live visitors on its own), brand-matched output, every plan includes a monthly AI-action allowance.
- Founded: 2008.