Personalization Questions
Personyze FAQ

If you want a comprehensive personalization solution with stellar support, optional campaign building services, and every targeting and personalization tool you could ever need.

Personyze’s offering is too robust to fully describe here, however it can be broadly summarized as the following:

• Targeting: Personyze’s targeting engine can use 70+ data variables in a rule-based targeting logic to show only specific segments of visitors certain content on the site, ranging from popups and banners to forms, recommendations, or even site edits. Personyze has the tools to change the website in just about any way you can imagine for these segments. 
• Recommendations: Use the power of AI to create display widgets that show visitors the products or content that they are most interested in seeing, by combining individual browsing history and crowd data to determine their interests and show the content or products according to an algorithm of your choosing, embedded anywhere in your site, emails, or app, or even shown as a popup. 
• Email: Personyze can both broadcast email with smart workflow and drip functionality, or integrate with third party email providers, either way the primary value offered is in recommendations and targeted emails. You can both embed our recommendations into the content of your emails, and trigger emails based on behaviors identified with our targeting engine, complete with user variables like name or company that can be included in the email. 
• Apps: With Personyze SDK and API, you are able to integrate our solution into your app to do most of the same things that you can do on the website, ultimately, with some limitations; the main difference is that the displays will need to exist in your app (built with our SDK). 

You can have the basic functionality of Personyze live on your site in five minutes or less. Once the tracking code is active on your site, Personyze is capable of doing everything that is included in your account type, the rest is just a matter of setting up the campaigns. Most people can have a basic campaign, such as a popup, ready to QA and publish live within an hour or two; if you use one of our templates and only require minimal changes, it may only take a few minutes. It all depends on how complex the campaign settings and design are. 

With our white glove built-for-you service included in every package, you will have campaigns live within a few days of signing up, without spending any of your own time building them.

Personyze’s tiered packages have different levels of support; all packages include basic email, chat, and phone support, and the highest levels include white glove service where the client need not necessarily ever touch the system at all.

1. Target – Add a set of rules to define the segment of visitors for whom the personalization will be applied; for example, visitors from London that have been to the website in the past and have over 5 page views in their current session. If you can say it in a sentence, then you can target them with Personyze.
2. Action – Select the personalization actions you want this defined segment to see; for example, change the title of the page, replace all occurrences of a specific word, insert a new popup or banner, change the style of the page, etc.
3. QA – This can consist of trying your campaign out in the simulator, publishing it in testing mode and seeing it live on the site (limited only to your IP), and/or creating a testing link which can be shared with your colleagues.

That’s it! Once you publish the campaign live, visitors will immediately start seeing it on your site.

Yes, every piece of content you deploy using Personyze is customizable, and can be designed to fit your branding and the look and feel of your site. No Personyze label is required on any piece of content.

Personyze offers the highest level of safety for your data as well as availability and scalability, which guarantees that your data is safe, and that Personyze will always be functional and able to cope with sudden increments in your website’s traffic.

We use powerful content distribution network (CDN) to deliver your content quickly and securely. We have several fallback systems that ensure that your site never experiences a delay, even if our 0.01% chance of server failure happens. The servers and your site-code are completely separated and independent. As to question about whether we can handle your load, the answer is “yes.” 

The guaranteed availability of the platform is 99.99%.

When you broadcast emails from Personyze’s system, we use Amazon SES to send the emails from your own address. This is simple to set up, and just requires a verification email. If you go with this option, there are a certain amount of emails included in your package, beyond which there is an additional charge. You can also set up your own Amazon SES account and connect it to Personyze, in which case there is no charge however many emails you send.

You can also integrate Personyze into your third-party email solution, if you do not want to broadcast from our system. This involves setting up Webhooks to trigger emails and send information to your provider, as well as using our embed code if you wish to embed our recommendations into your third-party emails.

Our platform was built with extreme scalability capabilities in mind.

Since Personyze’s platform is located on Amazon’s cloud, Personyze can support any website that the Internet can support.

If you would like to discuss your requirements in more detail, please contact us.

Yes, Personyze content such as popups and forms are simply HTML/CSS designs, so they can look like literally anything that you might see on a given webpage. The customization tools allow you to take our responsive templates and adjust them to your preferences, and you can also grab existing CSS settings and add them to existing content to expedite the process. You can also directly edit the HTML.