Account Based Personalization Example
Explore the before-and-after images to witness the transformation of a bank site’s homepage – evolving from a generic layout to a personalized and relevant design based on the visitor’s industry.
The following example illustrates how a bank website can align its homepage messaging and calls to action with the visitor’s industry, creating a more personalized and engaging experience. This, in turn, significantly increases the likelihood of the visitor converting.
Personyze streamlines the implementation of your ABM (Account-Based Marketing) strategy in ways you might not have considered before. Featuring a state-of-the-art account targeting engine, Personyze empowers you to customize the site experience based on the visitor’s industry. This customization is achieved through a combination of cutting-edge reverse IP lookup technology and a rich user profile, encompassing CRM data, past behavior, and more.